Client: National Cancer Institute, Cancer Research Data Commons

A “hub” for cancer data commons within the NCI community, the CRDC needed a web-home where scientists and bioinformaticians could access information about research resources funded by the NCI. We provided UX expertise to create and give ongoing support as the CRDC Hub continues to evolve and grow.

datacommons.cancer.gov

Client: National Cancer Institute, ICDC

The shared data from canine genes and human genes has yielded phenomenal cancer research impact especially in children and young adults. We sought to bring awareness to this data through an effective and innovative UX experience atypical in the cancer research field. Since its launch, ICDC has been spotlighted by CNN and continues to grow in data and programs.

caninecommons.cancer.gov

Client: New Bloom Dermatology

A new clinic in the posh neighborhood of West Village, New York required a powerful and elegant brand that reflected its clientele and excellent service. A chic brand design that lends itself to the architecture and signage, as well as online presence, NBD’s visual identity and communication strategy is client-focused and welcoming.

newbloomderm.com

Client: National Cancer Institute, CCDI

Under the Moonshot Project by the Biden Administration, NCI required a central locale for research resources related to Childhood Cancer. This design integrated a flexible solution for an ever-growing ever-changing “carousel” of data tools, ready and accessible to the cancer research community. Resource pages give a comprehensive informational with interactive tables, engaging infographics, and contact info.

ccdi.cancer.gov

Full rebrand for a NASA-contractor and aerospace engineer team which included a comprehensive brand package and brand guidelines for corporate reference. The work entailed brand messaging based on Storybrand Marketing, full communications strategy and writing, web design and development, photoshoot of the executive leadership staff , print collateral and social media.

genesisesi.com

Client: Essential Software LLC

This AI-powered tech company needed an online presence that mirrored innovation, excellence, and trustworthiness. A simple yet approachable visual identity carries over to each application: website, print collateral, social media, and digital products.

www.essential-soft.com

Objective: Design lead to rebrand and redesign website of large scale church organization with international reach. Three main priorities included 1) creating a homepage experience that is relevant and tailored to first time guests, 2) streamlining information about events and departments that allow members to stay connected and aware of updates, and 3) restructuring a 40 year bank of archived resources to be accessible and customized to wide variety of users.

Application: Collaborated with team of communication specialists on entirely new navigational structure and solutions based on user priorities and statistical data mapping user patterns. Partnered with front-end and back-end developers on site construction and day to day upkeep. Established branding strategy and strengthened brand presence on other web contexts, including various social networking sites and email services.

covlife.org

Client: Covenant Life Church

REBRANDING, BROCHURE DESIGN, AND SIGNAGE

Objective: Rebrand private K-12 school of 50 years, including school emblem and print collateral, to stay relevant and reflect its high standards of academia. 

covenantlifeschool.org

Client: Covenant Life School

Client: Woodson Insights

This equity-focused research consulting firm reflects just that in a vibrant and dynamic website with engaging design components. Woodson required branding, web presence, social media strategy, corporate Word templates and proposal presentations, and other digital products to get this start-up launched.

woodsoninsights.com

COVER ART and BOOK DESIGN

Objective: To provide cover art and book design in business book fashion for a book that lays out the story of how Verizon founder and former CEO Ivan Seidenberg and his team founded and developed communications giant, Verizon. 

Application: A minimalistic yet stylized approach illustrating a linear progression of the evolution between Bell Atlantic’s waves and branding into the red check marks of Verizon. The muddied color in between portrays a history full of challenges, sacrifice, and perseverance to realize the giant that Verizon has become today and how they distinguished their purpose and identity as a global communications provider.

Available to order on Amazon

Client: History Factory, Ivan Seidenberg

BRANDING, PRINT COLLATERAL, TSHIRTS, and SIGNAGE

Objective: NEXT is an annual summer conference for young adults (approx 2500-3000 participants). The brand called for a design that was edgy and modern, and easily identifiable in a broad range of sizes and formats.    

Client: Sovereign Grace Ministries

Vision Report:
32 page, saddle-stitched booklet
9" x 8"
matching envelope

Financial Report:
Tri-fold
15" x 8"

Client: Covenant Life Church

BRANDING, BUSINESS CARDS, AND WEB DEVELOPMENT

Internationalwalldesigns.com

Client: International Wall Designs

Client: National Cancer Institute, CBIIT

This federal-informational site has the widest range of viewers that the team had yet encountered, and required a UX design that was fully accessible, intuitive, and timeless. Visited by bio-informaticians, scientists, students of all ages, patients, developers, and so forth, the communication and design worked hand in hand to yield messaging and visuals that fully engages and educates.

datascience.cancer.gov